News
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June 2010 - Launched CedarFresh site. Florida Minerals-Clay processes the clay for kitty litter products, and then markets through proprietary brands such as FreshAire and CedarFresh as well as private label brands for grocery and pet store chains...
www.cedarfreshscoop.com
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May 2010 - SGNET produces Project Beauty Web site in conjunction with the American Society for Aesthetic Plastic Surgeons...
NY Times- 04.28.10
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ProjectBeauty.com |
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April 2010 - Launched January Management site. Headquartered in New York City, January Management’s interests span the United States from the Capital District in upstate New York to Central Florida. The industries represented range from a custom cabinetry business to a private investment banking firm, from an Upper East Side NYC children’s activity center to a full-service digital advertising company, from a 720 acre limestone mine to a clay processing plant that manufactures proprietary brands and private label kitty litter, to name just a few...
www.janmgt.com
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October 2009 - Launched InFighting Shape site. INFighting Shape was designed as a way to teach authentic boxing technique and improve anaerobic conditioning and functional strength simultaneously...
www.InFightingShape.com
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September 2009 - Launched The Brearley School - 125th Anniversary website. In 2009–2010, Brearley reached a special milestone — 125 years of ideas, experiences, achievements and educational excellence...
www.brearley.org/125
Epiphany Community Nursery School
www.ecns.org
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August 2009 - Launched 74th St. MAGIC (Music Art Gymnastics Instruction Center) site. MAGIC’s mission is to help children gain confidence, independence and knowledge while cultivating their curiosity and talents...
www.74magic.com
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April 2009 - SGNET relocates NYC offices to loft in Chelsea.
After 10 years at 355 Seventh Avenue, we've relocated to a sunfilled loft on the 8th floor of 135 West 26th Street. Located between 6th and 7th Avenues, we are still conveniently located to Penn Station, Herald Square, the West Side highway and the 30th Street Heliport.
To arrange a visit just call Joanna at 212-760-1330 or Jon at 212-760-1329. We look forward to seeing you in Chelsea!
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December 2008 - SGNET client Columbia CabinetWorks is very excited to announce the launch of its revised and expanded website at www.ccabinet.com
In addition to over two-dozen new gallery images, we have added three brand new sections to the site.
“It’s all about Green” highlights Wood-Mode’s environmental stewardship and ties in with CCW's featured newsletter, 20 Easy Steps to Green Kitchen Design.
The “Before & After Gallery” showcases nine CCW projects with before and after pictures of stunning transformations!
Finally, we've added an “ADA Design” section that chronicles the story of the Flynn family and CCW’s shared journey to build a completely accessible and, at the same time, beautiful kitchen.
Please take a moment to explore the site at www.ccabinet.com. |
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July 2008 - SGNET designs and produces Gamma Web site in conjunction with Meredith Corporation.
Advertising Age- 07.28.08
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GammaWomen.com |
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April 2007 - SGNET designs and produces web site in conjunction with the Physicians Coalition for Injectable Safety campaign.
New York Times - 04.19.07 |
InjectableSafety.org |
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Fall 2006 - SGNET launches career advisory web site for American Association of Advertising Agencies.
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YourBigIdeas.org |
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FIT Network
Volume 12, Number 3 – Spring 2005
For this alumnus, teacher and employer, it's all in the FIT family.
It’s a little odd to hear a man in his thirties reminisce about the “old days.” But Jon Shoates’ field is Web design and advertising, which means that in the last 15 years, he’s lived – and thrived through a technological revolution. “Back then,” Shoates says – meaning the late 80’s – when he launched his career in the ad business, no computers were involved in his work, the making of slide show presentations and record packaging.
Shoates saw the Internet revolution break out around him in the early 90’s while at the graphic design company Taylor & Ives, where he was studio manager. It didn’t take him long to imagine himself in his next incarnation: Web designer/producer. He taught himself HTML, coded his own web site (“I wanted to make sure I could do it for myself before doing it for other people”), made sites for friends, and went on to producing on-line annual reports at Taylor & Ives. In 1994, he founded the company he owns now, SGNET Solutions, a New York advertising and graphic design firm. The firm’s specializes in Web design and print/advertising services (direct-mail, corporate identity) primarily in financial services, entertainment, and health care. Perhaps the company’s most prominent client is The New England Journal of Medicine, the world’s leading medical publication, for which SGNET supplies web services, direct-mail literature and other services.
Like a lot of people who go into advertising, Jon Shoates had artistic inclinations; he was constantly drawing as a student at Park West High School, in New York. Told by a teacher that the only way he was going to make a living was as a “commercial” artist, Shoates promptly went off to find out what commercial art meant. In his senior year, he attended a Saturday program at FIT, and liking the experience, he applied and launched into the Advertising Design program. He found himself the only African American in his advertising class. How did that feel? “Lonely,” the soft-spoken Shoates recalls. “But I had a few mentors who were African American,” he says, “and they made it clear to me that it’s not a level playing field, that you had to work a little harder, you had to be better. I felt as long as I did that, I’d be okay.”
Shoates has not only done okay, he’s done it by sticking close to his FIT family. He teaches Web Design at FIT (he wrote and teaches the department’s first Web design course); and at SGNET, located on Seventh Avenue not far from the college, he works with two fellow alumni, Kevin Charles, who heads up the Web division, and who in his twenties, is ten years younger than Shoates – and Jerome Duran, head of the print production department, who is ten years older than Shoates. It’s not exactly three generations of FIT alums under one roof, but it’s close. That working relationship illustrates perhaps the most important lesson that Shoates says he drew from his FIT experience: “Get to know the stars, the best of your fellow students, and network”.
Robert Knafo |
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